Our 2022 Concord Grape Season will begin on Sunday, September 18 starting at 12 noon.

PLEASE CALL in mid/late September TO CONFIRM grape picking hours BEFORE DRIVING OUT. (507-252-1309)


Yeah! You’ve decided to check out what Firefly Berries is all about. Here’s a little information to make your visit the best it can be!

What to wear?? This is nature, so be sure to dress for the weather. Comfortable shoes and clothes and sunscreen are always recommended. High heels probably aren’t the best choice! If there has been a lot of rain, some rain boots or old shoes might be a good idea. Although we do have straw or grass between all of our fruit rows, this is nature after all… and you can get dirty!

Do I need to bring a mask?? Masks are not required at this time. We recognize that the risks are much lower when we are outside, however, we highly recommend having a mask with just in case social distancing cannot be maintained easily. In addition, we ask and expect all customers to help us maintain 6 foot social distancing. We reserve the right to ask people to wear a mask or to leave the farm if they are not following safety guidelines. As a business, we will also do our best to keep numbers down in the field, spacing parties out so that we can maintain social distancing, keeping everyone comfortable and safe.

Can we sample berries in the field?? Due to Covid-19 we will not be allowing customers to eat while they pick berries. We understand that this may be a challenge for some, but our field managers will remind you of this rule if it is not being followed. If following this rule is not possible for you because of the age of those in your party, we strongly recommend you purchase our berries online or at the Rochester Farmers Market. Once you are done picking, however, we will have picnic areas set up around the farm for you to relax and enjoy the fruits of your labor.

DIRECTIONS — We are NOT OPEN every day during the summer. Everything is dependent on the fruit and when it is ready to be picked. Here are a few more details.

We are located at 5542 23rd St NE, Rochester MN.

To find us from the South side of Rochester, travel four miles east from Broadway on US 14, then 3 miles north on County Road 11.

To find us from the North side of Rochester, take 37th St NW/Cty Rd 22, heading East. Turn left onto Viola Rd/County Rd 2. Follow County Road 2 (past Century High School) for about five minutes and turn right onto County Road 11. We will be one mile down on the left. For a complete map, click here.

HOURS OF OPERATION We are only open to the public in June/early July for strawberries and again in the fall (September/October) for grapes, dependent on fruit availability. We also sell at the Rochester Downtown Farmers Markets from May-October.

2022 HOURS

Summer Hours (As strawberries are available). The 2022 Strawberry season ended June 28, so we are currently CLOSED to the public until the fall.

Fall HoursGrape season will begin on Sunday, September 18. Once the season begins, we will be open four days a week for you pick grapes. We anticipate the season to last 2-3 weeks. Hours are as follows

  • Tuesdays, Fridays & Saturdays (9 am – 5 pm)
  • Sundays (12 noon – 5 pm)
  • We are CLOSED on Mondays, Wednesdays and Thursdays.

Each fruit has its own season, so we are not open every day. It always depends on whether fruit is available. Despite the unpredictability, we try our hardest to keep regular hours as much as possible. However, hours change depending on picking and weather conditions. Please ALWAYS CALL BEFORE DRIVING OUT to confirm fruit is available to be picked. (507) 252-1309.

Approximate picking times are listed below by fruit. Please note that when a fruit starts and begins varies from year to year depending on the weather.

*Strawberries – mid June through early July

*Fall Raspberries & Blackberries – mid August through a hard frost (available at the Rochester Farmers Market only!)

*Concord Grapes – mid/late September through a hard frost